The Last of the Summer Stock

As the summer season winds down, operators may find themselves with leftover summer stock. To help make the most of these products and avoid wastage, we've compiled some tips and tricks on how to use up your remaining Danish Pastry offerings, and boost profits. 

1. Feature Pastries in an Afternoon Tea Offering

Elevate your afternoon tea service by incorporating mouthwatering Danish Pastries! Create a new twist on this classic offering by presenting a selection of our pastries alongside traditional scones, sandwiches, and cakes. Our NEW Signature Fruit Danish range is perfect for an afternoon tea sweet treat, including visible pieces of fruit and nostalgia-inspired flavours. 

2. Create Summer Desserts

76% of consumers are tempted to buy a sweet-topped Danish Pastry and 79% are willing to pay more for one1.  Keep this in mind when using up your summer Pastry stock by adding topped Pastries to your menu to not only use up leftover products but also boost sales. After all, 8 in 10 consumers are willing to pay more for an indulgently topped Danish Pastry!2

3. Introduce a "Pastry of the Day" Promotion

Drive interest by highlighting a "Pastry of the Day." This rotation not only helps move stock but also encourages customers to try new flavours and explore other product ranges. 

4. Offer Pastry Pairing Events

Host small events that feature our pastries paired with different drinks—such as coffee, tea, or even wineOffering Pastry pairings on your menu will help drive incremental sales, as well as promoting your venue via word of mouth.  

Applying these strategies amongst your existing menu offerings will help efficiently use up summer stock whilst also ensuring high-quality recipes and food offerings that excite customers and have them coming back for more. 

Explore our Products:

5790080513
5790080513

Cinnamon Swirl

86.5 g weight per piece
5790080514
5790080514

Vanilla Crème Crown

98.8 g weight per piece
5790080416 New
5790080416

Maple Pecan Plait

97 g weight per piece

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Source: Opeepl – SBS – Danish Pastry Toppings Research – August 2022